Our Senior Advisor, Raoul Andrews Sudre hit the proverbial
nail on the head yet again with this week’s article which highlights a
continued challenge in the industry ten years later, education. In October,
2002 he exposed the weaknesses in the massage schools by going directly to the
source, massage school owners. The statistics quoted in this article discuss
the explosion of the number of spas growing from less than 2K to more than 11K
from 1997 to 2002. Given this leap ten years ago and the continuing
proliferation of “chain” spas it is no wonder there is still a lack of unity in
education within a national context, too much growth too fast! His insight ten
years ago continues to be relevant and while this article offers no clear
solution what is clear is little to nothing has changed. Our education in the
states is still minimal at best with no change in sight. Perhaps this will
spark the desire to open this dialogue once again.
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